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25CAIN-42 Top 25 › Policy Red-Team › Seller 2 · The niche

The niche: testing AI agent guardrails

Teams that wrote rules for their agents (Claude Code hooks, OPA/Rego, Cedar, allow lists) and have never had anyone try to break them.

Why this niche exists now

What people use today, and where it falls short

What teams do todayWhere it falls short
Write rules and hopeUntested.
A manual pen testExpensive and slow for a rule set.
Unit tests by the rule authorSame blind spots as the author.

What makes Policy Red-Team different

How big is the opportunity?

Do not quote market-size statistics on a call. Most published figures are surveys or vendor estimates, and a smart buyer will ask for the source. Size the opportunity per prospect instead, with these questions:

If the honest answers are "no" or "not yet", they are not a buyer today. Note it and move on; that is good selling, not failure.

Explain the niche in 30 seconds

Teams that wrote rules for their agents (Claude Code hooks, OPA/Rego, Cedar, allow lists) and have never had anyone try to break them.

Policy Red-Team attacks a company's AI agent rules with known bypass tricks, writes the smallest fix, and proves it with a second independent implementation.

Practise saying this out loud until you can do it without reading. Then say it in your own words.

Words your buyers use

These are the phrases people in this niche type into search engines and use in posts and job ads. Use them to find prospects (page 3) and to talk their language:

guardrail bypass OPA policy testing Cedar policy path traversal agent allowlist

Sell it together with

Buyers rarely have just one problem. When this product fits, these often fit too:

ProductWhy it goes together
CODEGUARDthe gate whose rules it attacks
Fail-closed doctrinewhat happens when checks break
KEYSTONEproof-of-fix pattern

Rule: open with one product. Mention a second only after the first is agreed.

Next: who buys and where to find them →

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