The sales conversation for BROKER
A word-for-word starting point. Make it sound like you after the first few calls.
The shape of every call (same for all 25)
- Open with their world, not ours (1 minute). One sentence about a problem they likely have. Never start with "CAIN-42 is a Byzantine trust fabric"; say that later, when they ask how it works.
- Discover (5-10 minutes). Ask the questions below and listen. Write down their exact words; you will use them in the follow-up email.
- Show (5 minutes). Run the live demo with them watching. Nothing is pre-recorded: every button calls the real product. Let them pick an attack.
- Offer (2 minutes). One offer, one price, one date. Do not list all 25 products.
- Next step (1 minute). Before you hang up, agree a date: payment, a scoping call with the founder, or a "no".
Openers (pick one)
- "What key do your agents carry today, and what is the worst it could do?"
- "We give agents a pass for one exact action that expires in seconds."
- "Want to see a reused pass get refused live?"
Discovery questions
Ask, then stop talking. Each question tells you whether they have the problem and how much it matters.
- Which systems do your agents call?
- How are they authenticated?
- Has security asked about agent keys?
- Which actions are irreversible?
The five-minute live demo
Share your screen. Everything below calls the real product, so it can occasionally be slow or rate limited (a "429" means too many tries from one address; wait a minute). Practise it three times before your first call.
- Live demo: mint a credential for one read, use it, then reuse it and see it refused.
- Delegation: show that a delegated pass can only narrow.
- Attack lab: run-all: changed body, replay, path tricks.
Objections and honest answers
| They say | You answer |
|---|---|
| "We use OAuth already." | OAuth scopes cover many actions for a long time. BROKER covers one exact request for seconds; they work together. |
| "Is the signing key in hardware?" | Not yet: it is a software key today, and we say so. |
| "Our services would need changes." | Yes, a small check in the receiving service. We help during the pilot. |
If you do not know an answer: "Good question. I will get you a precise answer from our engineers by tomorrow." Then email the founder. Never guess.
Next: the offer, the price and how to close →
FIRME AI CORPORATION · CAIN-42 is a Byzantine trust fabric. Numbers marked "our own check" were run by us, not by an independent party. Nothing on these pages is a certification.